Thursday, March 3, 2011
Criston Anderson’s Post
Check out this really fun descriptive logo! I like fun logos the best :) I think this mark is successful for a number of reasons. First of all, perhaps going the fun rout wasn’t just for the sake of being fun. Turtle Island is a Spa. Spas are where people go to do relaxing things and everyone associates relaxing with leisure time and leisure time with fun. Another reason why I think it works is because the descriptive element of the design has multiple meanings. For example the design could be seen as little islands out in the ocean, or as the design on a turtle’s shell—AND it’s shaped like a turtle. You can’t beat that. I think the font is complementary, I think the colors are appropriate and I think the composition is appealing. YAY TURTLES!
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I think this logo has great color. The blue gives off a relaxing feel as well as represent water which works with the turtle perfectly. The composition of this logo is excellent. I think it was smart of the designer to use more of an abstract mark in order to not draw so much attention to it and make it feel lighter. I think if the mark was not abstract, the turtle would feel to heavy. I think the font also does a really good job complementing the mark also. Overall, I think it is a great logo and very well designed.
ReplyDeleteI agree this is a great descriptive logo that isn't too complicated. It has a nice, streamlined, almost abstract feel that fits well with the calm, relaxed feel that a spa should give. For some reason I don't like the colors very well, perhaps they are just a little too dark or too similar to each other, but overall this is a nice logo.
ReplyDeleteI really like the island shapes that make up the turtle abstraction. I agree with Rachel though, the color choices could be better. The background blue might be too green to be relaxing.
ReplyDeleteThere is something tastefully simple about this logo that I like. Maybe it is the colors, or the smoothness of the shapes that make up the turtle, but when I look at it I feel relaxed and can even picture myself on a beach somewhere get a massage at a spa. I think this logo does a great job at portraying the emotion and feeling of their company.
ReplyDeleteI love the color combo of this design, it's fantastic and it works.
ReplyDeleteIt's pleasing to look at, you automatically see the turtle in the design but it doesnt pop out at you in an intruding sort of way. And the text flows so well with the blue. Ah, it's great! Nice find.