Sunday, April 22, 2012

Sergio Arguello’s Post

Blog Post Title: The Simplicity of Thought

I am incapable of thinking simple. That's a weird thing to say, isn't it? And yet, it's true. Whenever I work on a project, I go for the most sophisticated idea possible. And, that's not necessarily a bad thing, it's just that sometimes I get the impression that I lean to much on my ability to make something look "pretty", without even coming up with a truly creative concept.

I found this guy's work on one of my regular inspiration websites a couple of days ago. He created posters inspired by some of Disney's classical movies. They are really pretty, but most importantly, they don't rely on heavy visual stuff, like too-fancy typeface, or a crazy color scheme. It's all modest illustrations, paired up with really creative ways of representing in one image, what that movie is about.

I want to go for this. I want to go simple, but with a good concept behind it.

P.S. Todd said something along these lines last class period, except he talked more about how some of us went straight for the visuals without stopping to think about what we were supposed to do. I think he has a point. I think sometimes we focus way too much on the imagery side of an assignment, without really considering what lies behind it. At least, I know I do that.


  1. I like how simple these are!! I love the Peter Pan one and the Snow White one and I don't even like the story of Snow White. I really wish that there were more though. I would love to see what the artist does for Beauty and the Beast, Sleepy Hollow and Arabian Nights. The simple and neutral colors caught my attention even on the stories that I don't like, and that is what is impressive. Cool site!

  2. These are incredibly unique. I really enjoy how the colors work so well together. There is a perfect balance between the harsh contrasts of each saturated blend. Even with some gradient elements, this still is a great look into how more simplistic design can be a tool for creativity.

  3. I love minimalist design!! It is a form of design that I one day hope to become better at. I love how they are so clean, to the point, and unique all at the same time. It is really a special type of design that I have a strong love for admiring. Another great place to look at minimalist design is on Pinterest! Great inspiration!!

  4. Really beautiful! I love the darker color scheme and that there are only a few colors in each of the designs. It's a really interesting re-design of the movies, since the designs usually associated with these movies are always bright, sparkly and very kid-friendly. These designs would appeal to an older audience, which is an interesting interpretation. Super cool!